As a coach, you probably already know that you need a strong online presence to reach and interact with your target audience. Did you know there’s a number that can tell you how well your website keeps people interested and brings them back? This number is called “bounce rate.” What is bounce rate? How does a
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Popups. The word alone is enough to make most people feel a little bit irritated. And it won’t surprise you to learn that most coaches I talk to are skeptical about using popups for marketing on their websites. But here’s the thing: sites that use popups consistently outperform those that don’t. So, if you’re not
The images you use on your coaching website are a big deal. Use the incorrect image format or get the sizing wrong, and your visuals will look blurry. Or if your images are too large, they’ll load slowly, sending potential clients running to a website that loads super-fast. What are image files at a general
Your website is the face of your brand, so it’s key that your potential clients find it easy to navigate, engaging to read, and beautiful to look at. It sounds simple, but here’s the thing: Everyone has their own opinion on what makes one website better than another. So, it’s unsurprising that there are a
The theme you choose for your website design is crucial. If it’s easy to navigate, it’ll make potential clients stick around to see what you can do for them. If it’s clunky, slow, and difficult to navigate, visitors will run a mile and look for a coaching website that’s a pleasure to browse. Bummer! With
So, you’ve just signed up your first coaching client (or you’re on the cusp of landing them), and you’re almost ready to take your first payment. But wait, how do you do that? And how do you make the whole process simple, not just for your client but for you, too? In this article, you’ll
Your website is the shop window into your business and one of your most essential marketing tools. So, if your coaching website breaks, you might lose out on potential leads and clients. And I know this is a worry many coaches have because “What do I do if my website breaks?” is a question coaches
Naming your coaching website is a right of passage. It’s a decision every coach has to make and something many agonize over. In this article, you’ll learn how to pick a memorable and meaningful name for your life coaching website that’ll scale with you as your business grows and evolves. But first… What is a
I know a lot of coaches reading this put a lot of time and effort into email marketing to their lists. So, it’s key that all your time and effort pay off by ensuring those emails hit your audiences’ inboxes. But many coaches don’t really think about the deliverability of those marketing emails. Did you
Recently a client who we’d just launched a new website for asked me a great question: How long will it take for my new website to show up on Google? I’m going to be honest. It is impossible to give you an exact time frame for how long it takes for a new website to
Email marketing, copywriting, landing pages, automation. These are all concepts you learn about as you start your coaching business and build your website. Email marketing is a huge component of a successful website and business. In fact, 81% of business owners say they use email marketing as part of their business growth tactics. But you
