Category: Tech

Creating WordPress Users: Give Your Developer Access Securely

Whether you’re managing a thriving membership or you’re just starting your 1-1 coaching practice, understanding who can login to the backend of your site and at what level of access is super important to keep a member of your team from breaking it accidentally. In this guide, I’ll walk you through how to add a

professional website photography of woman in a studio

Life Coach Website Photography: A Guide to Crisp, Clear Website Headshots

Do you often encounter the vexing issue of blurry website photos? You’re not alone. When uploading holiday snaps to platforms like Snapfish, a frustrating warning about low resolution may spring up. This warning essentially means your image isn’t sharp enough to print due to a low file size. This annoying problem isn’t just confined to

Choosing Tech Tools for Coaches: The S.A.F.E.R. Method

This post was written by my friend and automation expert, Jesse Parker. I asked Jesse to write about this topic after seeing them post a short form version of it on one of their social accounts. I thought, “This is tech knowledge my audience needs to have!” They kindly agreed to write this for you. vs - which one is better for your website? vs Which is Better for Your Website? vs — what’s the difference? If you’re new to the world of website creation, this question might be on your mind. That’s because WordPress is one of the most popular and versatile content management systems on the market right now. However, it comes in two different versions: and In this post,

a photo of googling about analytics for coaching website

Conversion Tracking: How to set up Google Analytics on your Coaching Website

In this post, I will show you how to track visitor conversions by installing Google Analytics on your WordPress website. When you’re marketing your coaching business, it’s easy to feel like your content is going into a black hole. Sure, sometimes the various social media platforms and other places you create content will give you

How to Use WordPress for Podcasting

Awhile back I posted on Instagram about why I love WordPress for coaches. One of the reasons I love it is because it’s so scalable — which means once you’re ready to do something like start a group program or launch a podcast, it can support that growth. Someone commented on that post and asked,

Get More Conversions and Consults with a Website Audit

In the digital age, if you’re a life coach trying to grow a coaching business, a professional website that’s easy to use makes the work much easier. But how do you know where your website needs help? What fixes on it will actually tick the needle toward helping you grow the practice you want? That’s

A woman typing on a keyboard and holding her phone while researching about bounce rate and improving website performance

Bounce Rate 101: A Coach’s Guide to Improving Website Performance

As a coach, you probably already know that you need a strong online presence to reach and interact with your target audience. Did you know there’s a number that can tell you how well your website keeps people interested and brings them back? This number is called “bounce rate.” What is bounce rate? How does a

A computer on a desk with a website popup example on the screen

Website Popup Examples for Coaches: How to Market with Pop-ups

Popups. The word alone is enough to make most people feel a little bit irritated. And it won’t surprise you to learn that most coaches I talk to are skeptical about using popups for marketing on their websites. But here’s the thing: sites that use popups consistently outperform those that don’t. So, if you’re not

A woman from the laptop is busy on packaging boxes

How to choose the best image file format for your coaching website

The images you use on your coaching website are a big deal. Use the incorrect image format or get the sizing wrong, and your visuals will look blurry. Or if your images are too large, they’ll load slowly, sending potential clients running to a website that loads super-fast. What are image files at a general

Woman sitting on a bed with her laptop on her lap while reading Jennie Lakenan's 7 Myths About Web Design

7 Common Web Design Myths

Your website is the face of your brand, so it’s key that your potential clients find it easy to navigate, engaging to read, and beautiful to look at. It sounds simple, but here’s the thing: Everyone has their own opinion on what makes one website better than another. So, it’s unsurprising that there are a